Paradigm Blog

Discover the latest insights, updates, and innovations from Paradigm Technology across industries and solutions.
Thinking Out of the Box with Data Monetization

Thinking Out of the Box with Data Monetization

By Audrey Tregaskes, Strategic Solutions Executive Some might be familiar with the company Nielsen, who has been selling data since the 1950’s. Back then, households would be given a meter to put on their televisions which would provide data on the programs being watched so that television networks could set prices on advertising for commercials. Nielsen has grown their business since then, expanding into other areas of entertainment (streaming, apps, sports, movies, as well as retail) but they were very early adopters of data monetization, and very successful at it!

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Shifting to Product Management

Shifting to Product Management

By Phil Zeringue, Chief Innovation Officer and VP of PMO & Utility Every project and dollar spent on every project should add value. Seems straightforward, doesn’t it? Unfortunately, a significant portion of the functionality delivered by IT is underused – worse, some of it is unwanted and ultimately requires re-work. Queue product management! With product management you can:

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Modernizing Data & Analytics

Modernizing Data & Analytics

By Jodie Reed, Strategic Solutions Executive Necessity has enabled unprecedented changes in how we work, live, and buy. The change has forced most enterprises to respond in new ways, reimagine customer engagement, optimize resources, rethink processes, products, business models and even how they work.

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